Who We Are
The JAA Junior Club was founded in 2013 by the Jamaica Automobile Association (JAA) to empower Jamaican youth with knowledge and expertise so as to address the growing road safety issues in the country. In the first year, the Association aims to initiate contact and establish clubs in 50 secondary schools island-wide in order to promote road safety and proper road use among students.
- Reduce the number and frequency of road crashes
- Foster research that seeks solutions
- Increase the awareness of, and interest in mechanical related careers, and
- Raise the level of enthusiasm and participation in the local motor sports industry
The programme is being implemented by the Jamaica Automobile Association (JAA) and the JN Foundation, with the support of the JN General Insurance Company Ltd (JNGI), the Ministry of Education, the FIA Foundation and the FIA Road Safety Grant Programme.
We, the members of the JAA Junior Club, will constitute a part of the United Nations’ Decade of Action for Road Safety 2011-2020 which aims to reduce the global loss of life and trauma associated with road crashes. We will make a significant contribution to the Decade of Action by delivering road safety programmes that aims to create better road safety management, safer cars, safer roads, safer road users and more effective response mechanisms to crash sites. We will use our imagination to come up with new and inventive solutions to Jamaica’s road safety issues.
The JAA Junior Club shall become a youth-led global organization that acts to make the Jamaican roads safer for young people. The current road crash fatalities indicate that conventional approaches, reliant on individuals or organizations visiting schools to give talks on road safety, are not effective on their own. Children may remember the messages in the short term, but for effective behavior change and long-term development of positive attitudes towards road safety; we believe the best means of achieving this is through reinforcement by inclusion in the school system.
What We Do
JAA Junior Clubs in schools across Jamaica create and implement projects that emphasize road safety and mobility in creative and innovative ways. Students also have the opportunity to interact with stakeholders and professionals in motor sports and the automotive industry.
Members are challenged to create projects related to one of five pillars:
- Road Safety Management
- Safer Roads & Mobility
- Safer Vehicles
- Safer Road Users
- Post Crash Care
In addition, JAA Junior Club members participate in special projects, field trips and regular competitions that allow them to raise awareness about road safety and mobility issues within their communities.